During the past century, NIVEA has been a constant companion for millions of people, including some of the most recognizable faces in the world. Global music icon Rihanna is one of those recognizable faces, and now she has joined Nivea to celebrate their 100th anniversary! “I think if you feel comfortable within your skin, it shows” says Rihanna. “NIVEA & I have teamed up to celebrate their 100th year anniversary which I am very, very excited about and honoured & proud to be a part of.”
Pyramid Visuals too were excited and honoured to be part of the team that produced the publicity material for Rihanna’s current European tour
NIVEA is dedicated to making people feel comfortable in their own skin. Pyramid Visuals task was to provide a completely new “skin” that transformed the look of the support vehicle for the tour. Printed on Avery vinyls and contravision on our Scitex machines, the vinyl wrap job was completed in just 3 days, alongside a range of pull-up banners publicizing Nivea’s involvement with the Rihanna tour.
So impressed was the USA based client with the end result, Pyramid were called on again to provide a further set of graphics shipped to Germany for another bus used on that leg of the tour through Europe. To quote the client “You guys are spot on and have it figured out! Great work! THANKS!!!!” and “Thanks again for jumping through the hoops for us!!!!”
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